This dress color war is the perfect way to end a wonderful day on the internet


Truth is subjective. One plus one equals three, the sky is green and the grass is blue, there are five lights.

The dress is white and gold.

The dress is blue and black.

The dress in question was posted on Tumblr earlier today by user swiked, who noted that her friends were unable to agree from a picture whether the frilly number was white and gold, or blue and black. Discussion quickly leapt to Twitter. Some users quickly made up their minds, their reality locked in place by their first viewing.


Others saw the dress change in front of their eyes, from blue with black bands, to white with bands of gold. And some users, angry and confused by a world in which colors could change at will, invented elaborate explanations to cushion their mental falls.

The internet needed an explanation for The Dress. Buzzfeed collected the evidence, but it was inconclusive. Computerized color correction could prove that the garment was either bright white with gleaming gold bands, or dark blue with bands as black as midnight. It turned, instead, to the source of the nightmare — the dress itself. It found what appeared to be the same item on sale at Roman clothing, a body-hugging creation in a very distinctive dark blue. But still, the internet wasn’t sated. Other dresses could be dark blue, sure, but why was this cursed dress, born to be blue, appearing as white? So we did what we do when we need an answer to one of life’s mysteries — we consulted celebrities. But even our brightest minds — our pop stars — were defeated by The Dress.

So we turned instead to our other gods: brands. Adobe tried to explain the situation.

The Dress had transcended understanding on a meteoric rise to memehood, from garment to international rallying cry in a few short hours, on a day when escaped llamas and the FCC had already given the internet something to be cheerful about.

Science explains that our eyes have more difficulty seeing blue light than warmer colors, and that low light situations can make us see things in different shades, but physics doesn’t explain why the internet has reacted in such an overwhelming way to the color of a dress. Perhaps it’s to do with truth itself — if our eyes tell us something is blue when more than half of humanity sees it as white, how can we trust our understanding of existence? Or maybe, just maybe, The Dress is super-haunted or something.


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