Instagram announced today that users are now able to upload photos and videos in either portrait or landscape mode, on top of the current square format that has became a marquee feature of the app. Available via the Instagram app update version 7.5 on iOS, this new capability will certainly be welcome by many users, as Instagram notes in a blog post that nearly 1 in 5 photos or videos posted on the service aren’t in square format.
Square always has been and will be part of who we are. We’re glad that moments of every format will now feel at home on Instagram.
— Instagram (@instagram) August 27, 2015
Up until now, users had to use third-party apps to touch up portrait or landscape photos in order to make them fit right in Instagram’s square format. This is now a thing of the past.
How does it work?
Now, when choosing a photo or video, you can tap the format icon to adjust the orientation to portrait or landscape instead of square. Once you share the photo, the full-sized version of it will appear to all of your followers in feed in a beautiful, natural way. To keep the clean feel of your profile grid, your post will appear there as a center-cropped square.