Amazon announces Prime Day 2017! New deals every 5 minutes

Amazon has officially announced that Prime Day will return this year on July 11th with new rotating deals every five minutes. To be more clear, it actually start on July 10th at 9PM ET for a grand total of 30 hours of deals. The 2017 event will mark the third year in a row that Amazon will deliver a wide-range of exclusive offers to its Prime members. This is essentially Amazon’s Black Friday in July event, so you can expect some of the best prices of the year on a massive selection of products.

Shoppers can count on more than 100,000 deals across across every product category imaginable. But if you’re not a subscriber to Amazon’s Prime service, there’s still time. Lock-in today so you’re prepared when the big day arrives. More details on what to expect on July 11th.


Amazon promises “a big TV deal”, as well as deals on 20 of our the most shopped categories. As well, there will be a number of special promotions leading up to the big day on Prime services, such as Music Unlimited, Prime Video, Audible and more. Look for the deals to start piling in next week after July 4th.

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